The days of struggling to find your perfect fit are over. This is DIIMA Apparel, a fashion brand with a focus on creating apparel for women who are 4'9” and above.
Hello, and welcome to my blog! My name is Alana, and my blog is a space centered around all things fashion. I will be covering a range of topics including fashion trends, style tips, industry news, travel (with a special emphasis on fashion, art and photography), and much more!
Since this is my first blog post, I'm going to give a brief introduction to me and my clothing line. I am the founder of DIIMA Apparel, my fashion brand for petite and average height women between 4’9” - 5’5”.
Throughout my life, I have found the fashion industry to be tailored to a select body type, often excluding women of average and petite heights. I address this issue by tailoring my clothes to these women. As a petite woman myself (5’2”), I understand the frustration of not being able to find stylish, affordable, perfectly fitting clothing, and that is what I deliver to my customers. I launched DIIMA Apparel in September of 2022. I am self-taught, and love learning something new every day. I look forward to growing my clothing line, blog and community.
I hope to help women around the world who have struggled with finding clothing that they love. Anyone who loves clothes as much as me knows that amazing feeling when you put on an outfit that looks beautiful on you and makes you feel fantastic. My hope is that my clothing will give women that feeling.
Thank you for being here. Here’s to expanding fashion, style and clothing options for women around the world.
2 comments
Yes! I will be covering a range of fashion topics including industry news and trends on a weekly basis :)
Hi Alana. Are you going to cover topics of interest in the fashion world in your blog?